Shopify store traffic and visitor sources
Monthly visits, the countries they come from, and the split across search, direct, social, referral and paid. The split is usually more useful than the total: a store living on direct traffic has an audience it already owns, one living on paid stops the day the budget stops, and one living on search has something you can study and copy. Panel data samples rather than counts, so read a small store's number as a band, not a figure.